General Robotics Selected for Microsoft for Startups Pegasus Program
General Robotics is proud to announce its participation in the Microsoft for Startups Pegasus Program, an invite-only initiative designed for high-growth companies transforming industries.
This recognition places General Robotics among a select group of global innovators and provides access to Microsoft’s enterprise network, go-to-market expertise, and Microsoft Azure’s secure, AI-optimized cloud infrastructure—marking a major step forward in our mission to accelerate robot intelligence worldwide.
Why This Matters
Robotics has long promised to reshape industries—from manufacturing to logistics to energy—but the field has been held back by the complexity of building, deploying, and scaling robot intelligence.
General Robotics was founded to solve these challenges with artificial intelligence, advanced robotics, and automation innovation.
With our GRID (General Robot Intelligence Development) platform, we make it possible for enterprises and developers to:
- Deploy advanced robot intelligence rapidly, from simulation to the real world.
- Adapt robot policies dynamically to new environments and tasks.
- Scale across fleets, facilities, and industries without bottlenecks.
Being part of the Pegasus Program validates the impact of our approach and accelerates what comes next for companies in physical industries: intelligent robotics at enterprise scale.
Continued Product & Commercial Acceleration for General Robotics
The Microsoft for Startups Pegasus Program is one piece of General Robotics’ broader growth strategy. In the past year, the company has:
- Launched one of the world's first robotics-specific cloud-hosted inferencing services for large robotics AI policies, deployed at the edge, built on Azure.
- Expanded customer partnerships in manufacturing, energy, and government.
- Scaled integrations across the ecosystem with leading robotic software companies, AI solutions, and robot OEM manufacturers.
- Enabled Physical AI for GitHub Copilot Copilot for Physical AI by integrating GRID with GitHub Copilot for VS Code, giving non-roboticists the ability to develop, test, and deploy AI skills onto physical robots via natural language.
Shaping the Future of Intelligent Robotics
“This collaboration accelerates our mission to make robots more capable, adaptable, and scalable,” said Ashish Kapoor, founder and CEO of General Robotics. “With the support of the Microsoft for Startups Pegasus Program, we can bring GRID to more industries and partners worldwide, driving the next generation of intelligent automation.”
What Microsoft Says About the Selection
“We’re excited to welcome General Robotics to the Microsoft for Startups Pegasus Program. This initiative gives select startups access to Azure’s cutting-edge AI models, enterprise-grade security and privacy, and unique go-to-market support to accelerate growth. Through Pegasus, startups can build fast, scale smart, and sell more by tapping into the full power of Azure and the Microsoft ecosystem,” said Tom Davis, Partner, Microsoft for Startups.
By unifying robot development and deployment in one integrated platform, General Robotics is helping enterprises unlock the full potential of intelligent robotics. The Microsoft for Startups Pegasus Program will accelerate these efforts, enabling global industries to innovate faster, safer, and more efficiently.